Let’s re-imagine the world
Our sole existence is based on collaborations and partnerships to re-imagine the world of retail. We work closely in carefully curated teams to co-create extraordinary pop-up experiences.
We work-play with
Big Brands and Early Stage Startups
Artists and Designers
Storytellers and Technologists
Scientists and Experience Creators
Innovation Labs and Creative Companies
Producers and Studios
Retailers and Real estate
Municipalities and Charities
Our ideas are always aligned to one purpose: PLAY TO CONNECT HUMANITY
We truly believe in the power of play to learn new things, be fearless, create more empathy and enable deeper human connections.
We are fascinated with “why we stop playing when we become adults” as a hypothesis and we’re always looking for ideas to bring back play into our every day lives. This is our mission. How can we sell toys to adults if we have forgotten how to play?
A big part of our focus is sustainability. Experimenting with new materials that is good for the planet and up cycling items for an even more positive experience.
We invite you to join us to imagineer and engineer new spaces, services and products to unlock the inner child in all of us every day.
We believe in positive change through small moments of joy. We are devoted to the science of PLAY.